A new dawn for New Zealand technology
NZTech needed a visual identity for We See Tomorrow First, a platform uniting New Zealand’s tech sector under a shared narrative and mark of quality. The bold brandmark, is constructed from five interwoven korus, embodying industry collaboration and exciting forward momentum. Inspired by sunrise tones, the palette and dynamic pixel texture echo the brandmarks directional energy. The identity system was rolled out across multiple touch-points, giving NZ technology companies flexible options to add the We See Tomorrow First mark of quality to their.
Agency: People
Client: NZ Tech
Role: Design Lead